Why First American?

Discover what makes our approach so unique:


Food + Beverage Expertise

We understand the transformational change taking place in the food and beverage industry and we are committed to being a part of the solution.

Our close industry alignment helps us understand emerging trends that are important to you, which in turn allows us to provide leading-edge solutions. Plus, our knowledge and experience give us the unique ability to customize projects based on your company's specific needs.

Direct Lender

As a subsidiary of City National Bank, you have access to a direct lender with more than $30B in assets. That means your business receives the best of both worlds – we have the financial resources to meet the most complex requirements and our nimble team of food and beverage experts is focused on efficiently serving the needs of your company. 


Innovative Technology

We are innovators in the industry and use technology to make our clients' lives easier whenever possible. From our cloud-based mobile app, CustomerConnectTM, to the use of e-signatures, our technology and our process are each fundamentally different – and fundamentally better – because they are focused on you.

Service with Purpose

We intentionally left “call centers” out of our service model. As a client, you receive a dedicated, industry-focused Project Manager who knows your company, your project and your challenges. This professional works with you to understand your needs and preferences as he or she provides you with personal, direct service. Your Project Manager takes personal ownership in driving growth and success for your business.

It is a big job – but that sense of purpose is critical to realize our vision to be the best company to work with and the best company to work for.